oliver + s

Oliver + S Wholesale Customer Newsletter

October, 2011, Vol. 32

Happy October. I trust that you have the Halloween decorations up in your store and that you're doing a brisk business in holiday novelty prints right now!

Halloween's immanent approach means something else is just around the corner too: Quilt Market. This season, for the first time since launching Oliver + S in 2007, we will not be exhibiting. Due to Market being held over a holiday again this year and a change we're making to our product release cycle, we've decided to give ourselves a break this month. 

But don't worry. We'll be back in Kansas City at next spring's market where we will be introducing new patterns, fabric, and a whole new brand!  Although we're not showing in Houston, I will be attending the show over the weekend, and I hope to have a chance to chat with some of you then.

In the meantime, we do have some news to share with you this month. Our newest fabric line with Moda is now shipping, we have an exciting staffing announcement to make, and we're offering you a little special on your wholesale orders for our patterns. All the details are below.

Cheers,

Liesl

Cape Ann by Oliver + S for Moda

This week the third Oliver + S fabric collection with Moda, Cape Ann, began shipping to retailers who placed pre-orders.

Cape Ann takes its inspiration from the work of Virginia Lee Burton and features sweet and charming hand-drawn illustrations which are simultaneously nostalgic and contemporary. It also includes a number of supporting prints that were inspired by nature. 

The line includes 24 SKUs in quilting cotton and 24 SKUs in a wonderful brushed cotton which has the loft, warmth, and softness of flannel. 

To see the prints and colorways included in the collection, you can download a PDF of the line list from our website. And you can get a more in-depth preview of the line by viewing the blog post Liesl wrote to introduce the line when it began shipping.

If you haven't placed your order yet, you may do so through your Moda rep or by contacting Moda directly at 800-527-9447.


Tricia Waddell

We're pleased to announce that Tricia Waddell has joined the team at Liesl and Co., the parent company of Oliver + S, in a new product development role.

Tricia was, most recently, the founder and editor of Stitch magazine. We had the distinct pleasure of working with Tricia there over the past couple years and are very excited that she has decided to join us.

Tricia will be leading work on an exciting new brand we are developing for independent fabric stores. We will be launching the brand at next spring's Quilt Market. She will also be helping us continue to grow and expand the Oliver + S brand. You'll start seeing her work appear on the Oliver + S blog and in our discussion forums shortly.

We're committed to continue bringing you new and inspirational products that will get your customers excited about sewing (and about shopping in your store). The addition of Tricia to our growing team will help us continue to do that.

We'll keep you informed about this new brand as the launch date approaches.


Oliver + S Trunk Show at Fiddlehead Artisan Supply

Recently we stumbled across a photograph of one of our trunk shows displayed in the most gorgeous of manners. We knew we had to share it with you.

In her shop, Abby Gilchrist of Fiddlehead Artisan Supply in Belfast, ME has created a special display vitrine which she uses to present trunk shows, including the Oliver + S trunk show that she hosted last summer. 

Using the trunk show garments, a few of the merchandising props included in the show, a few of her own props, and a good dose of her own sense of style and ingenuity, Abby put together what we think is one of the most visually pleasing displays of a trunk show that we have ever seen.

We make Oliver + S trunk shows available at no cost to our direct wholesale customers, like Fiddlehead Artisan Supply. If you're interested in hosting our current trunk show, which features our newest pattern styles made up in Cape Ann fabrics, please contact the studio. We still have dates available in early 2012.


We won't be in Houston to take your order next week, so we're offering you a little incentive to place your Oliver + S order before you leave for Quilt Market.

From now through November 4, 2011, we are offering free domestic UPS shipping on all wholesale orders of 15 or more patterns. You can either place your order on-line using your wholesale account, or you can download and submit our wholesale order form. The discount will be applied automatically when you place your order.

International customers, we haven't forgotten about you. Order using our wholesale order form and mention this offer. We will discount your shipping costs by the same amount as our domestic customers are saving with this offer.  


For More Information

Email: information@oliverands.com
Website: www.oliverands.com
Phone: (866) 231-9639